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Your cart is empty.The Colgate 36⁰ Optic White Advanced soft whitening manual toothbrush features an advanced multi-action bristle design (vs. an ordinary flat trim toothbrush) and an innovative cheek & tongue cleaner design to remove bacteria from teeth, tongue, cheeks, and gums. The toothbrush also features spiral polishing bristles that help to remove surface stains from teeth, for a naturally whiter smile. It also features an ergonomic handle so that it fits comfortably in your hand. Flexible finger grips help the toothbrush to stay in place; reducing slippage and allowing for more precise maneuvering as you brush your teeth. Available in both soft and medium bristles.
Paulino V.
Reviewed in the United States on February 23, 2025
Gum health
Steph
Reviewed in the United States on September 18, 2024
These are my go to toothbrushes. They hold up nicely and they are a very soft and full brush. They clean amazingly and overall aren’t a bad price for the amount you get. Especially if you replace toothbrushes regularly.
brian
Reviewed in the United States on September 18, 2024
Nice and soft toothbrush that doesn't ruff up your gums. Lasts a good while to. Cleans great
Nazira
Reviewed in Canada on July 20, 2024
This quality is the best type of toothbrush. My son has had it for more than five years and has been using this quality and the price is cheaper than anywhere
True to size … easy care fabric ♥️♥️
Reviewed in the United States on November 9, 2024
First of all, I want to address the value. Four of these at the dollar store are more expensive than Amazon. The softness it I have sensitive gums and very little enamel. My mouth feels clean after I use this. The color variety is a bonus. I have been using this Brand product and style for many many years. I love it. I recommend it. I will purchase again.
Tyler G
Reviewed in the United States on November 9, 2024
The only toothbrushes I’ll buy are the 360 colgates. Great durability and clean wonderfully. Extremely well priced. Keep making them I’ll keep buying them.
HL
Reviewed in the United States on November 5, 2024
A nice soft bristle brush that does not compromise on quality. Bonus that it is whitening but I still got the whitening toothpaste in addition.
Leona Thom
Reviewed in Canada on November 12, 2024
A comfortable toothbrush for effective cleaning.
Customer
Reviewed in the United States on November 10, 2024
Comfort brushing,reasonable cost.
AB
Reviewed in the United States on October 24, 2024
Soft and gentle on gums. Great for tongue cleaning
Ibrahim Siddiqui
Reviewed in Canada on April 8, 2024
Toothbrush
xzu
Reviewed in Canada on November 21, 2021
Full disclosure: I am a big Colgate fan-girl from way back...I have been using their products for years and will continue to do so simply because they make products that I can trust to promote and support both my and my family’s dental health. So, that said, I was excited to try brand new toothbrushes from Colgate!These toothbrushes are even better than I imagined! They are soft-bristled, which I feel everyone should be using...soft-bristled brushes go easy on your enamel and your gums. If you look closely at how the bristles are arranged, they are shaped into spirals...if you brush your teeth in circular motion, this will have the effect of gently spin-brushing your teeth. In amongst the spirals are some rubber pieces that help to take stains off of your teeth. On the back of the head of the toothbrush is a tongue/cheek cleaner. Colgate has thought of everything!I think, though, what I like most about this toothbrush and Colgate’s toothbrushes, in general, is that they have good long, unobtrusive handles that reach back in the mouth easily. I still have my wisdom teeth, so I need that sort of reach out of my toothbrush. I’ve tried others that just didn’t work...either the handle was too short or it was too thick...but Colgate always designs theirs just right! This toothbrush does everything I need it to and it looks pretty darned cool, too! I also like that they come in different colours, for the most part...I do wish that they came in four different colours instead of three, though...that way, four family members can get new toothbrushes out of one pack and not have to worry about mixing them up.At $14.97 (at time of writing) for four toothbrushes, each toothbrush costs just under $3.75 which isn’t bad for the latest toothbrush technology by a trusted name in dental products. I am happy to give Colgate’s 360 Advanced Optic White toothbrushes my most enthusiastic recommendation!
It's-Tea-Time
Reviewed in Canada on November 13, 2021
I'm normally the type of person to purchase the least expensive toothbrush option at the store. Although these brushes cost a bit more than my usual 99c option ($3.75 per brush at time of review) I would absolutely buy them again.The handle on these brushes is great. It's thick but tapers where your thumb holds it - it sits easily in my hand. The handle is clear plastic swirled with a color (4 pk of brushes, assorted colors) and looks a bit nicer than a standard plastic toothbrush. The bristles are awesome - nice and soft, so they don't irritate my gums, but the toothbrush head is PACKED with bristles so it feels very thorough while I'm brushing. Does this toothbrush whiten my teeth? No, I don't think so...I haven't noticed any difference. But the act of brushing alone can help whiten teeth, so it certainly doesn't hurt. I really like these toothbrushes. Great hand feel, excellent clean mouth feeling after brushing. There's a tongue scrubber on the back of the brush head, which I appreciate. I will absolutely buy these brushes again.
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