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Your cart is empty.Pure Bliss by Similac infant formulas are modeled after breast milk‡ and crafted with care for your little one. As the makers of Pure Bliss, we’re inspired by the idea that providing nutrition for your baby should be simple. We’re here to support you on your journey with baby—to nurture their growing body and cradle them with love. Pure Bliss by Similac Organic with A2 Milk* is easy to digest† and USDA-certified organic. It has A2 beta-casein protein, more like that found in breast milk, no palm olein oil, and no corn syrup. It’s made with high-quality ingredients and has our unique blend of DHA, lutein, and vitamin E that helps support baby’s brain and eye development. * Not for infants or children with galactosemia. † All beta-casein protein is naturally easy to digest. ‡ Designed as a complete or partial breast milk substitute. § Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows. || Ingredients not genetically engineered. As compared to A1 beta-casein protein.
Crystal G
Reviewed in the United States on March 9, 2025
I bought this because my son gets gassy and this made it so much worse. It's super foamy and bubbly. I tried pre-mixing it in a large mason jar so it had time to settle throughout the day. It did help with the foam and bubbles a bit but didn't help how it affected my son. After three days of using this formula my son is inconsolable due to the gas pains and we switched back to his previous formula, which is the regular pure bliss.
Andrew
Reviewed in the United States on January 18, 2025
Fast shipping (same day )
Bruce Davis
Reviewed in the United States on December 22, 2024
This is the only thing that doesn’t make my baby throw up love it
Olivia
Reviewed in the United States on December 12, 2024
I tried Earth’s Best but it gave my baby severe constipation… wanted an organic formula, but couldn’t afford the more expensive ones. This one finally worked - and baby bowel movements are normal now.
Moshi Mary
Reviewed in the United States on November 18, 2024
Organic and good
Jacky & Karina
Reviewed in the United States on November 11, 2024
our baby threw up the first time trying this formula. the color of the formula looks a little off too
Melissa
Reviewed in the United States on October 27, 2024
This is a great formula, but is very bubbly. It didn’t upset my babies tummy like a lot of others do but a once maybe 2 gets wasted because of all the bubbles.
Crissy
Reviewed in the United States on October 22, 2024
My little girl was on Kendamil goat but due to recent shortages that continue to happen I have decided not to be that parent that has anxiety about having to find her formula. We switched to this Similac pure bliss organic A2 and she’s been doing so great on it ! First couple days she was tooting a little more but she’s been doing great no fussing and her spit up even went away. She’s a happy baby! For reference she’s 9 months old I’m not sure if her transition has something to do with her tummy being more established but either way I’m happy.
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